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Healthy Hiring for the Healthcare Industry

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We Understand the Healthcare Industry

Over years of working with healthcare professionals, we’ve gained a deep understanding of the healthcare hiring process. We understand how to market your brand to healthcare job seekers in a way that will make you stand out from competition and attract both active and passive candidates.

With WorkRocket,
you're in good company:

Why Recruitment Marketing Is Essential in Healthcare

  • Improve visibility for critical and specialized roles 
  • Reach passive candidates who may be open to the right opportunity 
  • Showcase mission, culture, and career advancement 
  • Reduce turnover and improve long-term workforce stability 
  • Enhance candidate experience and employer reputation 

Current Hiring Challenges in Healthcare

Healthcare organizations face several industry-wide hiring challenges, including:
Nationwide Talent Shortages

Demand for nurses, technicians, therapists, and support staff far exceeds supply. Luckily, WorkRocket has access to over 6 million job seekers and can help find talent even in these hard-to-find roles. 

High Turnover and Burnout

Staffing shortages increase workload, which leads to burnout, creating a cycle that perpetuates turnover. Despite these challenges, we can help you find candidates that are dedicated and will be long-term assets to your team.  

Increased Competition Across Providers

Hospitals, urgent care centers, private practices, home health agencies, and senior living facilities often pursue the same candidates. WorkRocket can help your employer brand stand out from the crowd and attract more candidates. 

Evolving Skill Requirements

Telemedicine, digital health, and advanced clinical technologies require candidates with hybrid clinical and technical skill sets. We can refine our searches to help you find the job seekers that meet these skill sets. 

Regulatory and Licensing Complexities

Positions require certifications and compliance considerations that complicate hiring timelines. We can help you find candidates that already meet your requirements and help you reduce your time to hire. 

Richmond, Virginia-based Mark Franko Custom Building needed to find Estimators and Carpenters to join their team.

“We were like inexperienced homeowners trying to build a complex
custom home and flailing around in the dark. We needed carpenters
and estimators – our own efforts weren’t working and we had no
time. The volume and quality of the candidates is way above what
we had. The amount of time saved alone is incredible and an
accelerator in and of itself.” – Mark Franko

How WorkRocket Elevates Healthcare Recruitment Marketing

Targeted Multi-Channel Candidate Outreach

We reach candidates through digital ads, job boards, niche healthcare platforms, social outreach, email marketing, and local community channels, engaging both active and passive talent.

Healthcare-Focused Employer Branding

Healthcare workers value culture, mission, safety, support, and work/life balance. We help organizations tell that story through compelling brand messaging that resonates.

Optimized Job Descriptions and Messaging

We craft clear, engaging job descriptions that highlight growth, impact, shift structure, patient population, and advancement opportunities.

Support for High-Volume & Specialized Hiring

Whether you’re staffing a new clinic, supporting seasonal census surges, or hiring for highly technical roles, WorkRocket creates sustainable pipelines for ongoing recruitment needs.

Ready to build a better workforce?