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Author:

Greg Thorpe

Greg is a seasoned recruitment advertising professional who brings more than a decade of hands-on experience helping companies overcome challenges in today’s workforce landscape. Since joining WorkRocket in 2013, he has grown into a trusted partner for employers, guiding key accounts while continually delivering exceptional results for organizations in skilled trade environments. Known for his strategic problem solving and deep commitment to client success, Greg blends industry insight with practical solutions that help businesses attract and retain the talent they need to thrive.
Hand holding magnifying glass over wooden figure that was chosen using recruitment strategies and tools
Recruitment Services

The Recruiter’s Toolbox: A Guide for Recruitment Strategies and Tools 

Most hiring teams use the same recruiting tools. An applicant tracking system. Resume databases. Scheduling software. Screening workflows. Yet hiring results still vary widely.  That gap usually comes down to one issue: the recruitment strategy is unclear, loosely followed, or inconsistently enforced.  A strong recruitment strategy does not rely on individual recruiter judgment at every step. It defines how candidates are sourced, screened, contacted, and moved forward. Tools support those steps. They do not replace them. When volume increases or hiring becomes harder, many organizations turn to an RPO provider to help execute those steps consistently.  This article explains the

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April 2, 2026
Mouse hovering over "search jobs" button on company career page
Recruitment Services

Career Page Benefits That Improve Hiring Results 

Hiring teams face an abundance of applicants but limited time to process them.  Roles attract hundreds of resumes, yet recruiters still struggle to assemble credible shortlists. Hiring managers disengage after early interviews. Time-to-fill stretches even as posting activity increases. The real constraint is the amount of unproductive work between posting a role and making a hire.  Career pages perform better under these conditions by reducing unnecessary work earlier in the process.  What Conversion Data Reveals About Career Pages  The most consistent performance difference between career pages and job boards appears in applicant yield.  CareerPlug’s 2024 Recruiting Metrics Report shows that employer career pages

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February 19, 2026
Folders holding confidential job posting
Uncategorized

The Power of Confidential Job Postings: Fill Open Positions Without Risk

Employers are navigating an environment defined by talent shortages, increased turnover, and competitive job markets across nearly every industry. For companies trying to stay ahead, especially in fields like manufacturing, construction, logistics, healthcare, and engineering, filling critical roles quickly and strategically is essential to maintaining productivity and revenue.  One increasingly effective strategy is using confidential job postings to attract qualified talent without creating internal or external disruption. Whether a business is trying to replace a low-performing employee, prevent workflow issues, or protect strategic growth plans, a confidential search can provide more control, flexibility, and efficiency.  As a leading recruitment marketing partner headquartered in Richmond, VA, WorkRocket specializes in helping employers leverage confidential searches to secure high-quality candidates, often faster

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January 21, 2026
Recruitment Fees being paid to recruiter
Recruitment Costs

How Do Recruitment Fees Work and How Is WorkRocket Different? 

Have you ever looked at recruitment fees on a proposal and wondered, “Why does hiring one person cost this much?” You’re not alone. For many employers, especially growing companies trying to scale quickly, recruitment costs feel mysterious.   Once you understand how those fees work, the value behind them becomes clearer, and the differences between recruitment partners stand out in powerful ways.  In this article, we’ll break down how typical recruitment fees are structured, why the traditional model doesn’t always favor employers, and how WorkRocket has built a better, more predictable, and more productive alternative.  What Are Recruitment Fees?  Recruitment fees are the charges a hiring agency collects for

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January 15, 2026
Arrows pointing left and right to in-house recruitment vs RPO
Recruitment Strategy

In-House Recruiting vs RPO: Cost, Speed, and Performance Compared 

If your organization is trying to decide whether to build an in-house recruitment team or partner with an RPO provider, you’re not alone. With competition for talent tougher than ever, companies are re-evaluating their entire recruitment strategy; not just how to hire faster, but how to improve quality, reduce costs, and scale reliably.  This guide breaks down the data, pros, cons, and tradeoffs of in-house recruitment vs RPO and gives you the next steps to take in finding the best recruitment strategy for your business.  Let’s get into it.  What “In-house Recruitment” and “RPO” Actually Mean  Before comparing cost and performance, we should get aligned on terms.  In-house Recruitment  This is when a company hires

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December 18, 2025